College’s community campaigns underway, businesses and individuals asked to make a ‘smart investment’

November 7, 2002

In the current economic climate, more and more people are looking for smart investments, a place where their monies can be part of an appreciating asset. Kicking off the College’s annual community campaign Thursday, volunteer fundraisers in Blount County will be asking local businesses and community leaders in the next month to consider making an investment – “a smart investment” – in Maryville College.

Each year, community leaders join forces to solicit corporations, businesses and individuals in support of the College through the Maryville College Community Campaign (MCCC). Gifts given through the MCCC go to fund the College’s Annual Fund, which supports student scholarships, library resources, work study programs, and more – all sustaining the institution’s academic excellence and strengthening its position in private education.

For eight of the last nine years, Maryville College has been ranked in the top 10 of U.S. News and World Report’s listing of the best Southern liberal arts colleges. It has also been recognized in the John Templeton Foundation’s “Honor Roll for Character-Building Colleges” and the Foundation’s guidebook Colleges That Encourage Character Development.

“Tuition and fees cover only two-thirds of what it costs to educate a Maryville College student each year,” explained Jason McNeal, assistant vice president, development and alumni affairs. “Private support through the Annual Fund is vital in keeping Maryville College moving forward while remaining accessible and affordable.”

Maryville College’s mission is grounded in admitting students with academic promise without regard to financial need. Approximately 40 percent of the student body are first-generation college students. More than 50 percent of the College’s students are classified “very high need” or “high need” in the College’s financial aid matrix. And more than 90 percent of all MC students receive financial aid.

McNeal pointed out that when local businesses make a “smart investment” in Maryville College, they make an investment in local students: more than 50 percent of the College’s students come from the “Nine County. One Vision.” region surrounding Blount County.

“And more than 2,000 of our graduates now live in Blount and Knox counties, where they serve as doctors, attorneys, business and civic leaders, teachers and clergy,” McNeal continued. “The College is an important part of the East Tennessee community, but the community is vital to its success.”

Max Crotser, publisher of the Daily Times, chairs the Blount County campaign this year, while Raja Jubran, CEO of Denark, chairs the campaign in Knox County. Serving as vice chairpersons for the Blount County campaign are Doug Overbey, Homer Isbell, Larry Aldridge, Monica Wright, and Rick Shepard.

Bruce Hartmann, Darrell Akins, Natalie Haslam, Ron Watkins and Wayne Kramer have agreed to provide leadership in Knox County. (Kick off for the Knox County campaign is Nov. 8.)

“We are asking for your investment in our region by supporting Maryville College,” wrote Crotser and Jubran in a letter to local business leaders and individuals. “In order for the College to remain healthy and viable, dedicated individuals and businesses must continue to provide meaningful financial support.

“The bottom line is that Maryville College provides local students with another high-quality educational option, produces graduates who make a difference in our communities, consistently ranks as an institution of high quality, and is a key part of our local economy.”

Community campaign celebrations marking the end of the 2002 MCCC are scheduled for Dec. 12 (Blount County) and Dec. 13 (Knox County).

For more information on the Maryville College Community Campaign, contact McNeal at 865.981.8197.